Thursday, March 18, 2010

Why a Good Web Design is Important?

Companies and different business owners agree that it is beneficial to have a strong online presence. A website helps keep the interest of people. It attracts people and makes them curious enough to know more about the company. Unfortunately, some people have the misconception that building a website is enough. Many people are not well aware of how a good web design can affect how people perceive and patronize the website. It’s probably an astonishing fact to know that having a good website layout can help increase the company’s online visibility by around 30%. Since a website is made of several dynamic elements, you need to understand the impact of each on your web design and your visitors in order to understand the importance of the role web design in enhancing your business growth. There are several factors that come into play in a good web design.

Symmetry and Colors

The types of shapes and colors used in a website determine the kind of impression that the company will leave on its visitors. A company can drive as many traffic (number of visitors) to the website as it can but a poorly colored and poorly designed website will just nullify the efforts directed into attracting visitors. Upon viewing, many people can simply leave the website if it does not hold their interest.

Company Brand and Logo

A good strategy to build on is a logo design and branding component that can help people remember the business. A well designed branding material and company logo can create tremendous impact. Particularly for the website, a good company logo and brand usually adds more aesthetic value. A good web design creates a positive effect on people. Companies can soon find a considerable number of customers and profit just from the way they present their website.

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